Release 3

Campaigns that never slow your OTPs.

The beta does not carry marketing. Marketing arrives with campaigns in Release 3: audiences, scheduling and consent checks.

What you get

Marketing sends through the API
Send marketing-intent messages with consent checks, Meta's per-user limit handled, and the promotional SMS window enforced.
OTPs keep moving
At launch
Marketing uses only a share of shared limits, so OTP and transactional messages still go out on time during a campaign.
Know the numbers before launch
See eligible, suppressed and estimated cost before you start, with a snapshot of the campaign kept at launch.
Segments
Static and rule-based audiences, with an explanation of why a contact is in or out.
Pause and resume
Pause, resume or cancel unsent work at any time, with paced and scheduled launches.
Frequency limits across flows
Release 2
Cap how many messages a person gets across campaigns and automations.
Experiments
Release 4
A/B tests with holdouts and send-time optimisation for non-urgent messages.

Can I send marketing messages now?

No. The beta carries OTP and transactional messages only, and marketing requests are refused with a documented error.

Will campaigns respect opt-outs and consent?

Yes. Campaigns check consent, opt-outs and quiet hours, and an account must declare marketing use before it can launch one.

Will promotional SMS go out at night?

No. Promotional SMS is held outside the regulatory window and sent when it reopens, or expires if it cannot make it in time.

Hopwire is free during the invite-only beta. Tell us what you send and we will reply by email.